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If such an employee does not exist and receiving information about calls is difficult, or even impossible, for a number of reasons, indirect conversion estimates can be used. Below is one of these tools, allowing you to objectively evaluate the conversion of the number of visits to the site in the calls.
The evaluation is based on the dependence of the number of copies of the phone number for a certain time interval. Copying a phone number is a conscious procedure and correlates with the number of real calls. Both processes are random (probabilistic) and differ by a systematic value, which can be taken into account (if necessary). When counting the number of copies, you must exclude duplicate copies from the same IP address per day.
Sequence of actions , for implementing this Tool (service, if you want) is . The phone number (or several numbers) is entered on the site page as plain text in the CSS attribute field data-clipboard-text = "..." . To implement the Copy Events in the Javascript, copy the data-clipboard-text attribute in the Anchor tag field as a text link. Within the action of the Anchor tag, a standard reference to the Javascript script is also set via the attribute onMouseOver = "function1 (btn)" . When the mouse pointer is pointed at the phone number, the onMouseOver event is triggered and the function function1 (btn) performs a visual selection of the phone number. If you click on the selected number, the clipboard will be accessed:
var btn = document.getElementById('btn');
var clipboard = new Clipboard(btn);
clipboard.on('success', function(e)){ ... }
...
From the clipboard, you can insert the saved number into any Windows application or save it to the "Desktop", for example as a text document.Example. Number of copies of the phone number of the site Petromramor.ru.ru in the current year:
| Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
The table below shows the results of collecting statistics in on-line mode.
Important : when collecting statistics, you must consider the possibility of accounting for only one copy from a specific IP address per day.
12.03.2017
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